How the Integrated Commercial Platform (ICP) simplifies the core processes of an airline
ICP is a platform which integrates the central functions of airline management. It facilitates all processes of network management and revenue management. As a rule, two separate units are responsible for economically viable flight plan development and real-time yield management through pricing and the monitoring of current booking data. Thanks to the platform, seamless collaboration is now possible. Each unit is immediately aware of the effects its decisions have on the other. This improves the economic success of the airlines in a short time. It enables them to respond optimally more quickly in their complex, highly dynamic environment.
All this is made simpler by ICP
- Analyzing the market: NetLine/Market provides access to frequencies, average yields and market shares of a route as well as information on competitors' offers
- Creating and managing flight plans: This is covered by all the functions of NetLine/Plan and NetLine/Sched.
- Managing cooperations: SchedConnect facilitates codeshare management.
- Increasing profitability: ProfitLine/Price and ProfitLine/Yield are capable of controlling sales flexibly and in real time.
